A logo can be described as the face of a company. In fact, a logo is one of
the most important branding investments a business can make. For this
reason we recommend having your logo designed by a professional – here
are our top 10 reasons why:
1. First impressions are KEY: As humans it’s only natural that we
instantly make judgements based on what we see and hear. A good
logo will ensure a positive reaction, and remember that studies show
people can process images 60,000 time faster than text.
2. Your image is the most important thing about your business: If you
already have an existing logo and think you may need a redesign –
you may be right! A logo redesign is often the first step when creating
a brand overhaul. Consult a graphic designer for their opinion; they
should be willing to tell you their thoughts!
3. It makes selling easier: If you have clear branding that is fluent
across your website/marketing material people will recognise your
logo and encourage brand retention.
4. Trust: Having a professional and smart logo will encourage
customers to trust you to deliver what they’re expecting. When they
see your logo on your website or social media, this will then become
a recognisable image to your target audience.
5. Stand out from the crowd: A logo that has been well designed will
make you stand out from the crowd no matter how crowded the
market may be. A good logo will have a 13% higher chance of getting
the attention of your target audience.
6. The wealth of experience that comes with a professional designer
is invaluable. They have a good sense of what will work once given
the brief. The will also know how to liaise with you – the client.
7. You will use it for all of your marketing materials: Your designer
should make sure that the file type is suitable for reproduction on
your various products including large scale signage – which can
ultimately aid in growing your business.
8. It isn’t as easy as it looks: The chances are that when you
approach a professional, your logo will be created by a designer who
has a degree or a vast knowledge of the design industry.
9. A logo grows with your business: A good logo will be adaptable
and possibly change as your ideas and concepts develop. Having a
professional adapt your logo should ensure a thoroughly thought out
result that works best for you.
10. It sounds silly, but the legalities of a logo can be overlooked.
People may think that they can have an icon from a film or TV series
incorporated into their logo without consulting the right authorities.
Hiring a professional will ensure there are no copyright issues and
save you a lot of bother.
Our high quality print can be in your finger tips within 3 days. Specialising in business printing.
Experts in sign printing from correx, foamex and shop facias to banners and window graphics.
Our website design team will work with you on your website, from initial ideas to final live site.
Our full service design team can create transform your concept to completion
